Sony CEO Kazuo Hirai has defended sales of the company’s new handheld the PS Vita. This despite disappointment across the board over its performance so far.
The PS Vita was launched at the beginning of this year to replace to under-performing Playstation Portable. By the end of June it was estimated Sony had sold just over 2 million units. Which suggests people just aren’t all that interested.
However, speaking to Reuters at consumer trade show IFA in Berlin, Hirai said:
“Worldwide, the Vita is pretty much along where we would expect it to be, maybe trending behind in certain territories.”
Beyond that Hirai was unwilling to discuss sales or which territories the PS Vita was lagging behind in. But lagging it most certainly is.
The biggest problem is that most people are content with playing games on their smartphones and tablets, and don’t feel the need to pay out for dedicated hardware and the full-price games for it. Those Angry Birds have a lot to answer for.
